Content writing for can be an ambition for some. Some writers who do content writing end up being successful authors. Unfortunately, many content writers end up writing product description than becoming outstanding authors.
The fortunate content writers have an advantageous life. They work from home and work at their own time. Their working hours depends upon their availability. They can decide their own working hours.
They can work at a time which is convienient to them. Many of the writers have a difficult time making money from writing. They do not have the ability to succeed in this field. They may have the knowledge about the necessary techniques. Regardless of the gift of writing they may possess, it is not sufficient. They need these 5 techniques to become a lucrative content writer.
1. Lucrative Content Writers should accomplish different writing techniques
Each writing form has its own technique. News is written in short newsy paragraphs with the headline of the story on top. Blogs are written in one’s own style. It is privy, friendly and assertive. An Ad copy is precise and influential. White papers are lengthy. They outline the problem and give the solution. Non-withstanding these writing techniques all these writing styles are content. If content writers accomplishes these writing techniques they become more important and sought after.
2. Outstanding Content Writers Do Not Choose Unplanned Subjects
The adage that describes the content marketing industry’s innovative method of finding a topic, caption and element to write about is “Ideation”. Nearly all “Ideation” is done in a team environment. But freelancers are solely responsible. Hence it is beneficial to understand in which manner the competent marketing team brings new concepts to the fore.
Prior to moving forward an outstanding content writers have to
Know their audience – Content Marketers call it building a “buyer’s persona”. Content writers write for their audience. If they know who their patrons are, they can write what their audience wants to read. They do not write for themselves, their brand or organisation but for their audience.
Execute a keyword search – A search performed in a website revealed that the keyword content writing is more preferable than the keyword content writer. The search also showed that writing how to posts are popular.
Analyse your competitors – Check out what outstanding content the competitors in your industry are sharing. To gather more information you need to do a complete research. It gives you loads of information not only about what your competitors are sharing but also about who is linking to their content. It shows who is blogging about their content and sharing it on social media.
Make an interesting headline – After you have an insight about keywords, your readers and your competitors take a little time to pick your niche and artfully create a headline that will interest your readers. The headline urges a reader to decide whether to read or not. The most crucial element in your post is the headline and the meta description.
3. Be Original To Be Successful
This is for the sake of your reputation. Originality should be portrayed in all the posts that has your name mentioned. It seems crazy to be unique with thousands of posts on the internet writing about the same subject. But it not so difficult as it seems. Every writer has the capability to bring a different voice, a unique viewpoint or a reveal a different perspective to an exhaustive subject.
Plagiarised content is unacceptable for SEO. It is bad for you as well as your employers. By taking preventive measures you can protect your reputation and your career as a writer. Use an online plagiarism checker before you submit your work. With so much of content out there it is not difficult to unintentionally repeat the same writing.
4. Knowledge Of SEO HTML CSS And WordPress is necessary
Do Not Worry. You only need to know the basics. Wordpress themes have different levels of automatic functions. The only way to make your text turn out the way you would like it is to delve into text/HTML tab and change the code to make a title tag or solve a spacing problem. Learning the basics is worth your time and effort.
Updating your SEO knowledge is also important. There is a constant change in search engine algorithms and writers need to keep themselves updated. One thing that is constant is good quality content. If you can write comprehensive content with a unique outlook you will be in demand.
5. Social Media Specialisation Is The Need Of The Hour
Having a name and a reputation for yourself is important. Everything that you need comes within your grip with the help of social media. Building an audience, communicating with writing experts and meeting publishers becomes a fun thing to do. Your followers are more likely to recommend your blog if you are very active on social media. Success also comes to those content writers who are active on social media and like to reach out to people.
Now you can think about being successful as a writer. When content is added to writer it stops being only words on paper. It becomes more than just writing. They are marketing experts, SEO specialists html coders and social media savvy. If you have the expertise you will find that you have the perfect job.